Category: Yuppies.us

Yuppiechef is one of my favourite online retailers ever. It’s not just that they sell my biggest weakness – cooking stuff – but that their service is so incredibly personalised. With just about every order, I get a hand-written note wishing me well on my last purchase. It’s a great use of data, but also a nice, effective, and easy...

How the aspirational class expresses its status in an age of inequality. The term “yuppie” now feels so dated that it occasionally seems an entire social class has vanished. If the suit-wearing Patrick Batemans of the 1980s no longer embody affluence, what has come to replace them? “ Hipster” reigned , briefly, as the label of choice for certain irritating...

Contrary to what many companies believe, the press release is not dead[1]. Well, maybe certain outdated tactics are, but the awards marketing and advertising potential of a press release hasn’t changed. The perfect press release is something of a science, requiring the right construction to be effective. And while you search for “how to write a press release” I’m going...

Last night, acclaimed horror director John Carpenter tweeted out a clarification of his 1988 cult classic They Live that it’s hard to imagine anyone needed to hear: THEY LIVE is about yuppies and unrestrained capitalism. It has nothing to do with Jewish control of the world, which is slander and a lie. — John Carpenter… Yahoo is part of Verizon...